This role is primarily responsible for facilitating/assisting Brand Manager in delivery and execution of the marketing communication plans including campaigns, communications, programs, events and initiatives for different portfolios of the bank in order to support and achieve business targets.
Job Description / Responsibility
- Plan, design and execute comprehensive marketing campaigns for Retail Banking products and services, Corporate Banking
- Supervise the creative design communication lead and media buying by respective agencies
- Monitor the Brand visual guideline for both City Bank & AMEX for impeccable implementation in different media
4 years of Graduation/Masters from a reputed international or local university
At least 2 year(s)
- Both males and females are allowed to apply
- Minimum 2 years relevant work-experience in advertising agency or in the marketing department of any service oriented organization. Experience in FMCG industry is preferable.
- Have a flair for creative design and color
- Be creative, imaginative and energetic
- Understand a company's target markets and know how to appeal to them
- Have good communication skills to present ideas to others
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